About us

Back in 1988, a small shoe store located in Dositejeva Street in Sarajevo attracted the attention of the passersby with their style and beautiful collections. It all started then, from a small shop called Sebil. The story grew, the number of brands and collections expanded, and more and more passersby was stopping in front of the shop, rarely resisting the desire to not come in and buy high-quality shoes.

Nine years later, GEMA – a chain of exclusive stores of shoes and fashion accessories was founded in Sarajevo. Many world-famous brands have found their home in our salons. The city of Sarajevo needed a breakthrough in the fashion world and we gave it to him. Today, Gema is one of the best fashion footwear salons in Bosnia and Herzegovina and a region with top offer, luxury salons and attractive locations.

In our salons you can find world brands such as: Alberto Guardiani, Cesare Paciotti, Marina Rinaldi, Baldinini, Emporio Armani, Marino Orlandi, Camper, Hogl and many others. Each of our brands carries a special message and each of our collections has a special charm. The collections we choose are intended for men and women with style, for those who want the best, and they all know that the best they can find at our salons.

Today, Gema would not be what it is without our loyal customers who are following us and supporting us all these years. We strive to continually listen to their wishes and needs and to exceed the expectations with every new collection.

The popularity of our brand is confirmed by the diversity of customers. Many celebrities from the public life of Bosnia & Herzegovina and the region are our loyal customers.
Social projects, sports and cultural activities, charity projects, investment in the municipality and the state - are just some of the things that show that we are thinking about our citizens and that we are trying to give our contribution in many segments.

With a hard-working team, rich assortment and an ambient decorated with style, we offer to all our customers only top-level brands at the world-class level. We strive to provide maximum satisfaction and an unforgettable shopping experience with a hard-working team, a rich assortment and an ambient decorated with style.

You deserve the shoes of your dreams - and you can find them in our salons!

GEMA - because you deserve the best!